In an era dominated by social media, it seems that everyone, including sports professionals, has mastered the art of creating hype—even if that hype isn’t always grounded in reality. Recently, several assistant coaches from the Florida State football team have taken to social media, posting cryptic messages and vague hints that suggest good news is on the way. While the posts have garnered a significant amount of attention, they have left fans and followers questioning if these tantalizing teasers are legitimate or simply another case of overblown marketing.
The social media activity began innocuously enough, with coaches posting seemingly innocent updates, but as the days went on, the tone shifted. One assistant coach posted an image of a nearly empty locker room with the hashtag “#bigthingscoming,” while another shared a short video of a football field with the caption, “Stay tuned.” Though these posts may seem harmless on the surface, they have sparked rampant speculation among Florida State fans. Some have even jumped to the conclusion that major roster changes, game-plan shifts, or even a big-time commitment are imminent. However, it’s important to take these posts with a grain of salt, as there has been no official confirmation or substantial details provided by the coaching staff.
This kind of vague teasing has become all too familiar in the world of college football, where speculation often outweighs truth, and fans are constantly left hanging. Coaches and programs often lean on social media to build excitement and keep their fanbase engaged, but in doing so, they sometimes run the risk of frustrating their followers when these posts fail to deliver. Florida State’s assistants may just be stoking the flames of excitement, but whether or not the hype will lead to actual good news remains to be seen.
In the age of instant gratification, sports fans have grown accustomed to direct updates and transparency. When teams and their staff engage in cryptic messaging, it only fuels the rumor mill, making it harder to discern what’s real and what’s simply an attempt to grab attention. Whether the latest social media posts from Florida State’s assistant coaches are a sign of something big or just a clever marketing tactic, fans are left wondering: Is it truly good news, or are they being led on once again?